Small skills, big impact
Every neighborhood is full of extraordinary people who are great at what they do, yet most of them struggle to be found online. They are too busy cutting hair, fixing wiring, training clients, or teaching kids to also become marketers, SEO specialists, and web designers on the side.
We started Websta because we believe the local economy thrives when skilled people can be discovered by the neighbors who actually need them. Our AI generates a professional profile page in minutes — hero section, services, gallery, booking, contact — all at a clean web address like yourname.websta.bio.
And our marketplace makes sure the right clients actually find them. Smart, semantic search understands what people are really looking for and matches them with the best local providers — in any of the six languages we currently support.
By the numbers, right now
How we got here
Founded in Tallinn
Three founders, one idea: let anyone turn their skill into a discoverable online presence in under five minutes.
Private beta
Fifty hand-picked service providers in Estonia helped us shape the first version of the AI profile generator.
First 100 providers
We hit 100 published profiles, learned what works across different trades, and locked in our booking engine.
Marketplace launch
We opened the marketplace to the public — smart search, maps, reviews, and direct booking in one place.
Expanding Europe
Now rolling out across the Nordics, Spain, and the DACH region with full multi-language coverage.
What we care about
Simplicity
If a provider cannot publish a profile in five minutes on their phone, we have failed. Every feature has to earn its place.
Community
We grow when local providers grow. We highlight real stories, pay out on time, and never charge to publish on websta.bio.
Quality
AI writes the first draft; humans polish the rest. We invest heavily in review flows, photo guidance, and smart defaults.
Transparency
Clear pricing, no hidden fees, no dark patterns. You always know what you pay for and why.
The small team behind it
We are a tight group of builders split between Tallinn, Helsinki, and remote. Short meetings, long focus blocks, and a lot of hands-on conversations with providers.
Martin N.
Former product lead turned founder. Spends half his week on calls with providers and the other half in the codebase.
Renee K.
Hairdresser turned growth lead. Makes sure every feature actually makes sense for the people using it every day.
Karl T.
Builds the AI pipeline, the booking engine, and the infrastructure that keeps thousands of profiles fast.
Ready to be discovered?
Create your free profile on websta.bio in under five minutes. No credit card required.