How to earn money as a builders and renovator in Ghent

If you do builders and renovator work in Ghent and want to earn money from it - either alongside another job or as your main income - you are looking at a trade with steady demand. Homeowners, landlords, schools, offices and small businesses in the city need renovation work done. The work itself you probably know. What often takes longer to figure out is how to find the first paying customers, what price to ask, how to handle payments and taxes, and what tools help you reach people who are actually looking for someone like you.

Updated October 21, 2026

Where customers for renovation work in Ghent actually come from

Customers for builders and renovator work come from several directions. Word of mouth is how most small renovation jobs start - someone you know, or someone who knows someone, has a leaky tap, peeling paint or a kitchen that needs work. This means your first customers often come from your existing network: people you know from previous work, neighbours, friends, family and colleagues. In a city like Ghent, this alone can keep someone busy for months.

Online search is the second source. When someone in Ghent needs work done, many now search online before asking around. They type something like 'renovator Ghent' or 'builder near me' and look at profiles, photos and prices. A professional profile with clear information, photos of your work and online booking makes it easier for these people to find you and contact you.

Schools, offices, shops and rental properties are ongoing sources of bigger jobs. Building managers and landlords in Ghent constantly need maintenance and renovation work. Some keep lists of reliable tradespeople they call when something needs doing.

Work comes unevenly at first. You might have nothing for two weeks, then two jobs at once. This is normal when you are starting. Regular customers - the people who call you back for a second job - take time to build.

Setting your first prices in Ghent

There is no single right price. What you charge depends on what you can do, how fast you work, what your costs are, and what the market in Ghent will pay. The only way to find your price is to look at what other builders and renovators in Ghent actually charge, and to talk to people about what they expect to pay.

If you are starting out, you might underestimate how long a job takes or overestimate how much you can charge. Both happen. A common mistake is pricing so low that you are exhausted and poor by the end of the job. Another is pricing so high that no one calls you back. The answer is to charge what makes the work worth your time and effort, not so little that you regret it halfway through.

When you first put together a price list, include both hourly rates and fixed prices for common jobs - a bathroom tile repair, a painted room, a kitchen cabinet fix. This helps potential customers decide quickly whether you are in their budget. Be honest about what is included in your price.

Money and taxes as an independent person in Belgium

Before you take payment for work in Belgium, sort out your tax and legal status. This is not optional and it is not difficult, but it does matter. If you work as an independent person - a sole trader - you must register with the proper authorities and pay taxes on your income.

In Belgium, independent people must register with the public business register (Kruispunt Bank Contactgegevens - KBC) and are registered for VAT (value-added tax). You will need to file tax returns and pay social contributions. The amounts you owe depend on your profit. You can deduct legitimate business costs - tools, materials, transport, insurance - from your income before calculating what you owe.

Start by contacting the Service Public Fédéral (SPF) Finances or your local tax office in Ghent to understand what you need to do. They can explain the exact rules for your situation. It is also worth talking to an accountant or tax adviser who works with small tradespeople - the cost is usually worth it because they catch deductions you might miss and keep you compliant.

When you receive payment from customers, you can have money paid directly to your own bank account through a payment processor like Stripe. This means no middleman holds the money - it goes straight to you.

Your first ten customers usually look like this

Your first few customers are often people who already know you - someone you worked with before, or a friend of a friend. They are sometimes nervous about paying an unknown person and may ask for references or want to meet you first. This is normal and reasonable.

Early customers might be smaller jobs - painting a bedroom, fixing tiles, repairing a door. These are not glamorous, but they are how you build a track record. You will get photos, experience and hopefully a reference for the next person.

After your first few jobs, customers start coming from search and word of mouth together. Someone finds you online and chooses you partly because you have real photos of work you have done. Or a previous customer tells a friend about you.

Do not expect all first customers to be ideal. Some may be slow to decide, ask many questions, or want work done urgently and pay late. You learn how to say no to jobs that do not fit - jobs too small to be worth your time, customers who want prices you cannot work at, or timelines that are not realistic. This is part of earning money sustainably.

What tends to go wrong in the first months

Time management is a common problem. If you are still working another job, fitting renovation work around it takes discipline. You might promise a customer you can start on a Friday evening, then your main job keeps you late. Or you underestimate how long a job takes and find yourself working weekends to finish.

Money comes in unevenly. You might do three jobs in one month and then wait four weeks for the next one. This makes it hard to plan. Set aside money from each job for taxes, costs and slow months ahead.

Communication issues come up often. A customer expects you to call with an update and you forget. Or you quote a price for 'painting a kitchen' but the customer thought that included moving appliances. Be specific about what you are doing and what is not included.

Taking on work you should not take is another trap - a job that is too complicated, for a customer who seems difficult, or for a price that makes no sense. You learn to say no.

How a Websta profile helps you earn money

A Websta profile is a page that works like a website for your work. It shows what services you offer, your prices, photos of jobs you have done, and a way for people to book you or send a message. When someone in Ghent searches for a builders and renovator, profiles like yours appear in the marketplace.

The profile does several things that help you earn: it is a page you can send to anyone - a potential customer, a friend, or someone who found you online and wants to check you out before calling. It shows you are professional and serious about the work. It has online booking, so people can see when you are available and book directly instead of exchanging messages back and forth. Prices are visible, which saves time - people who cannot afford you do not waste your time with calls.

Payments go directly to your own bank account through Stripe, the payment processor. You do not lose money to a middleman. You control your prices, your photos and what you write about your services.

A profile takes time to build well - good photos, honest descriptions of what you do, clear prices - but once it is up, it works for you while you are sleeping or on other jobs. People in Ghent can find you and book you any time.

Starting out takes work and time

Earning money from builders and renovator work in Ghent is possible, and many people do it. But it takes work - not just the physical work of fixing and building, but the business side: finding customers, setting prices, managing money, handling paperwork and staying reliable. In the first months, earnings are usually small and come slowly. You might do one or two jobs a month for a few hours each.

After six months or a year, if you do good work, stay professional and learn from mistakes, you will have a reputation and a small group of regular or returning customers. This is when it becomes more predictable. Some people do this work part-time forever; others eventually do it full-time. Both are viable if you do it seriously.

The key is to start small, price honestly, keep good records and build trust with the people who hire you. There is no shortcut to this, but there is a steady path.

Frequently asked questions

Do I need to be registered as self-employed in Belgium to take payment for renovation work?
Yes. In Belgium, you must register as an independent person (sole trader) before you earn money from work you do yourself. This involves registering with the public business register and setting up for taxes and social contributions. Contact the Service Public Fédéral (SPF) Finances or your local tax office in Ghent to find out exactly what you need to do. You cannot legally take payment without doing this first.
How much should I charge for renovation work in Ghent?
There is no fixed answer. Look at what other builders and renovators in Ghent actually charge - ask around, check profiles online, call a few for quotes. Consider your skill level, how fast you work, and what your costs are. Price high enough that you do not regret the job halfway through, but not so high that no one calls. Many people charge both by the hour and with fixed prices for common jobs. When you first start, expect to learn and adjust your prices after a few jobs.
Where will my first customers come from?
Usually from people who already know you or know someone who knows you. Your first customers often come from word of mouth - a friend, a previous colleague, someone in your network. After that, online search helps. A profile with photos of your work and clear prices helps people find you when they search for renovation work in Ghent. Building a reputation takes time and several jobs.
Can I use Websta if I already have my own website or social media?
Yes. A Websta profile is another way for people in Ghent to find you and book you. It does not replace your own website or social media - it works alongside them. The profile has online booking, takes payments through your own bank account, and appears in the marketplace where people search for builders and renovators in Ghent.
How long before I earn real money from this work?
It depends on many things - how much work you do, how fast you are, how quickly you find customers. Your first month or two might bring very little money. After a few months of doing good work and building a reputation, you can earn more. Some people do this part-time alongside another job for years; others eventually do it full-time. There is no set timeline - it depends on your effort and how the work goes.

About the numbers

Counts in this guide were read from the Websta catalogue when the text was written and are refreshed above from the live catalogue. Part of the catalogue was built from the public business register and is marked as such on each profile.

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