Updated October 21, 2026
Where customers for electrical work in Shumen actually come from
Customers who pay for electrical work in Shumen come from several overlapping sources. Residential customers - people who need repairs, rewiring, installation of appliances or safety upgrades in their homes - make up the largest group. Word of mouth is how many of these find you: a neighbour, a friend, someone from work mentions your name to someone else who needs help. This is slow to start but becomes reliable over time.
Online search is now a common way people find local tradespeople. When someone in Shumen has a broken socket or wants to install new lighting, they often search online before asking friends. Local businesses, schools, offices and small factories also need electrical work - maintenance, repairs, upgrades. These customers tend to be more formal about payment and timelines than homeowners.
Workplace networks matter more in a city the size of Shumen than in larger places. If you mention what you do to colleagues, to people at your current job, or to anyone you interact with regularly, you will be surprised how often someone remembers you when they need an electrician.
How to set your first prices in Shumen
Pricing electrical work is not straightforward because jobs vary widely - a simple repair takes two hours and costs one amount, a full rewire of an apartment takes days. You need to think about: how long the work takes, the cost of materials you supply, the tools and experience you bring, and what similar electricians in Shumen are charging.
To find out what prices are realistic, look at what other electricians in Shumen are charging. Ask colleagues. Check online ads in Bulgaria for electrical services in similar-sized towns. Call a few other electricians and ask them what they charge per hour or per job - many will give you a rough figure. Your experience level matters: if you are just starting to earn from this, you may charge less than someone with ten years' reputation, but not so little that you work for poverty wages.
In a city like Shumen, you cannot charge what electricians charge in Sofia, but you also cannot work for almost nothing. Set a price that feels fair for your skill and effort, then adjust it as you get feedback and as your calendar fills up. Many electricians charge an hourly rate plus the cost of materials, or a fixed price per job. Be clear about which you are using, and what is included.
What your first ten customers will probably look like
Your first customers will almost never be perfect. They will be people who know someone who knows you, or who found you online by chance. They may ask you to start work urgently because they have a problem. They may be unsure about budget and ask if you can do the job cheaper. Some will be straightforward and easy to work with; others will want to negotiate or will change their mind about what they want halfway through.
Early customers often become repeat customers or send others your way, but do not expect this to happen automatically. You need to do good work, show up on time, and communicate clearly about what you can do and what it will cost. Some customers will pay you in cash on the spot; others will ask for an invoice and want to pay later. The longer you work, the more you can be selective about which customers to take on, but at the start, you will probably say yes to most reasonable requests.
Payments, taxes and working legally in Bulgaria
If you are working as a self-employed electrician in Bulgaria, you need to register as a sole trader (самостоятелен трудещ се) or as a small business. This is a legal requirement and protects you. The exact rules and registration process depend on your specific situation - whether you work full-time or part-time, whether you employ anyone, and what your income is. You should check with the local tax office (Дирекция "Национална агенция за приходите") or the chamber of commerce in Shumen to understand your obligations.
When you receive payment for work, you will need to issue an invoice or receipt, depending on what your business registration requires. Keeping records of income and expenses is mandatory. Tax rates and rules change, and they differ based on how you register, so do not rely on assumptions - speak to the right authority in Shumen or hire a bookkeeper who knows the current rules.
Using a payment platform like Stripe (which Websta uses) means the money goes directly to your own bank account. You keep full control of your earnings, but you are still responsible for reporting income to the tax authorities.
Common problems in the first months
Many electricians who start earning on the side discover that managing time is harder than expected. You still have your main job, and now you are trying to fit electrical work around it. Customers want you to come at times that suit them, which is often in the evenings or weekends. This can be exhausting, and it is easy to burn out or to make mistakes because you are tired.
Pricing too low is another common mistake. When you are hungry for work and worried nobody will hire you, you may quote a very low price just to get the job. Then you find the work takes longer than you thought, or you have to buy expensive materials, and you end up earning very little per hour. Once you have quoted a low price to a customer, it is hard to raise it for future work.
A third problem is invisibility. You do good work, but nobody knows you exist. You are waiting for word of mouth to spread, which takes months or years. Without a way for people to find you online - a profile, a way to contact you, photos of your work, prices - you will grow much more slowly.
How a Websta profile helps you earn
A Websta profile is a page that looks like a small website for your electrical business. On it, you list the services you offer, your prices, photos of your work, and information about how to contact you. Customers in Shumen can find you when they search for an electrician, and they can book a time slot or send you a message through the form on your profile. This solves the invisibility problem - you have a real, findable presence online.
The profile is yours to control. You set the prices, you choose which services to list, you manage your own calendar for bookings. When a customer pays through Websta, the money goes directly to your own bank account through Stripe - you are not giving a cut to a middleman, and you are not waiting for someone else to pay you out.
A Websta profile also gives you a professional link to send to anyone - a potential customer, someone you meet, a friend who asks if you have a website. Instead of just your phone number, you have a real page with your work visible. This makes you look more established and makes it easier for someone to decide to hire you.
Moving forward
Earning money as an electrician in Shumen takes real work and real time. You will not become busy overnight, and you will not earn a large income in your first month. But if you price yourself fairly, do good work, and make it easy for customers to find you and contact you, you will build a customer base over time. Some months will be quiet, and some will be busy - that is the nature of independent work.
The combination of being findable online (through a profile) and being recommended by word of mouth is what works best. A visible profile attracts people who search; good work and good communication turn them into repeat customers and referrals. Start with realistic prices, learn what customers actually want, and adjust as you go.
Frequently asked questions
- Do I need to register as self-employed to earn money as an electrician in Shumen?
- Yes, you need to register legally as a self-employed person or small business in Bulgaria. The exact registration type depends on your situation. Check with the local tax office (Дирекция "Национална агенция за приходите") or the chamber of commerce in Shumen to find out what you need to do.
- How much should I charge per hour as an electrician in Shumen?
- There is no single answer because jobs vary and because Shumen is not a large city with high costs. Talk to other electricians, look at local ads, and consider your experience level. Start with a price that feels fair for your skills and effort, then adjust based on feedback and demand. Always include the cost of materials in your quote.
- How do I find my first customers as an electrician in Shumen?
- Tell people you know - colleagues, neighbours, friends, family. Tell them what you do and ask them to recommend you if they know someone who needs electrical work. Having an online profile also helps, because people search for electricians online now. Start with whoever comes, do good work, and build from there.
- What is Websta and how does it help me earn?
- Websta is a platform where you create a profile that works like a website for your electrical business. You list services, prices, photos and availability. Customers in Shumen can find you through search, book a slot or send a message. When they pay, the money goes to your own bank account. You keep full control and set all your own prices.
- Can I work as an electrician in Shumen part-time while keeping my current job?
- Yes, many people do this. You will need to manage your time carefully, because customers often want you to work in evenings or weekends. It is exhausting at first, but if you have steady demand, it can become a real second income. Make sure you understand the tax and legal requirements for self-employed work alongside your main job.
About the numbers
Counts in this guide were read from the Websta catalogue when the text was written and are refreshed above from the live catalogue. Part of the catalogue was built from the public business register and is marked as such on each profile.