Updated October 21, 2026
Where paying customers in Bordeaux look for hairdressers
Customers find hairdressers through several routes. Word of mouth is still the strongest - people ask friends, family and colleagues for recommendations. If you already have a small network in Bordeaux or nearby, tell them you are offering hairdressing and ask them to recommend you.
Online search brings customers too. People search Google and local platforms for hairdressers in their area and nearby. A profile on Websta puts you in that search results: people in Bordeaux searching for hairdressing services can find your page, see your prices, view photos of your work, and book you directly.
Workplaces, gyms, beauty salons, student residences, and community centres in Bordeaux are places where people notice services and ask around. Some hairdressers build their first customers this way.
Social media and messaging apps - Instagram, WhatsApp, Messenger - work as booking channels once you tell people you are available. They do not bring cold customers, but they make it easy for people who know you to book and pay.
Setting a price that works in Bordeaux
Pricing for hairdressing in a city like Bordeaux sits somewhere in the middle. Bordeaux is not Paris, and price expectations are different in each neighbourhood and among different customer groups. You are competing not just with independent hairdressers but also with chain salons and smaller studios.
Start by looking at what others charge in Bordeaux for the same work. Visit or call a few salons and independent providers. Ask friends in the trade. This gives you a realistic range - not a target, but a reference point.
Your price should cover your time, materials, travel if you go to the customer, and leave you with actual money after expenses. A common mistake is pricing too low because you want customers quickly. That backfires: you earn little per hour, burn out, and attract customers who are price-sensitive rather than loyal.
You can start at a modest price while you build reviews and reputation, then raise it. Or price fairly from the start. Both work. What matters is that your price covers your costs and time, and you can sustain the work.
Handling money and taxes as an independent hairdresser
In France, if you work as an independent person - even alongside a job - you must declare your income and register your activity. The exact rules depend on whether you work occasionally, regularly, or full-time, and what form of business you choose. Check with the Chambre des Métiers et de l'Artisanat Nouvelle-Aquitaine (the trade chamber for your region) or your local tax office for the current requirements for your situation.
One simple option is an auto-entrepreneur (now called micro-entrepreneur) status, which has lower paperwork than some other business forms. Again, confirm the rules that apply to you with the official bodies.
For payments, a profile on Websta lets customers pay you by card. The money is paid out to your own bank account through Stripe (Websta's payment processor). You receive the money minus a small transaction fee. This means you do not handle cash, customers have a record, and the payment is secure.
What your first ten customers usually look like
Your first customers usually come from people who already know you - friends, family, colleagues, or people they have told. They are usually forgiving about the fact that you are new to independent work. They care that the haircut or service is good, and that you are reliable.
A few early customers might find you through online search or a recommendation from someone who was already your customer. Word of mouth grows slowly at first, then picks up.
Many new providers expect their first ten customers to appear quickly. In reality, building a small customer base takes weeks or months of telling people, following up, and being reliable. Do not expect overnight demand, but expect that if you deliver good work, people will mention you to others.
What tends to go wrong in the first months
New independent hairdressers often underestimate how much time administration takes - answering messages, managing bookings, discussing prices, chasing late payments if you take cash. A profile with online booking and a contact form cuts down on back-and-forth.
Pricing too low is another common trap. It sounds like a way to get customers, but it leaves you exhausted and poor. Raise your price if you find yourself booked solid but earning too little.
Not telling people you are available is another slow start. If your network does not know you offer hairdressing services, they cannot recommend you or book you. Tell everyone who might care - in person, in messages, on social media.
Taking payment in cash and not keeping records is tempting, but it puts you at risk with taxes and gives customers no proof of payment. Use a proper payment method like card payments through a profile.
How a Websta profile fits into building your income
A profile on Websta gives you a page that looks like a small website. You add your services, set your own prices, upload photos of your work, add a contact form, and enable online booking. Customers in Bordeaux searching for hairdressing services on Websta can find you, see what you offer, and book a time or send you a task.
It solves several problems at once: customers see your prices before contacting you (so fewer price-haggling conversations); they can book without back-and-forth messages; payments go through a secure system to your bank account; and you have a professional page to share with anyone - a link to send to people who ask how to book you.
You still need to tell people you exist - that part does not change. But once they know, having a booking page makes it easier for them to book and easier for you to manage the work.
Building sustainable income over time
Earning steady money from hairdressing in Bordeaux is possible, but it takes work and time. You need reliable customers, fair pricing, proper administration, and a way to take payments and manage bookings without it eating all your time.
Start small if you are doing this alongside a job. Tell people you are available, ask them to recommend you, set fair prices, and deliver good work consistently. Slowly, a customer base builds. Some hairdressers in Bordeaux do this as a side income for years. Others grow it into their main work.
The key is honesty: about what you can do, what you charge, and what time it takes to build. There is no shortcut, but there is a real path if you work steadily and manage it professionally.
Frequently asked questions
- How do I find my first hairdressing customers in Bordeaux?
- Tell people you know - friends, family, colleagues, people in your network - that you offer hairdressing services. Ask them to recommend you. This is usually where first customers come from. You can also create a profile on platforms like Websta so people who search for hairdressers online can find you. As you deliver good work, word of mouth builds.
- What price should I charge for hairdressing in Bordeaux?
- Look at what independent hairdressers and salons charge in Bordeaux for similar services. Price should cover your time, materials, travel if needed, and leave you with real earnings. Avoid pricing too low just to get customers quickly - you will earn little and burn out. It is better to price fairly and build slowly than to undercut yourself.
- Do I need to register my hairdressing work as a business in France?
- Yes. If you work as an independent person in France, even part-time, you must register your activity and declare income. The exact requirements depend on whether you work occasionally, regularly, or full-time. Contact the Chambre des Métiers et de l'Artisanat Nouvelle-Aquitaine or your local tax office for the rules that apply to your situation.
- How do I take payments from customers safely?
- Use card payments through a secure system rather than cash. A profile on Websta lets customers pay by card, and the money is sent to your own bank account through Stripe. This way customers have a record, you have proof of payment, and there is no cash handling or risk.
- How long does it take to build a customer base as an independent hairdresser?
- There is no fixed timeline. Most new providers see their first customers within weeks by telling people they are available. Building a reliable base of regular customers takes months. It depends on how actively you tell people, the quality of your work, your pricing, and how well you follow up. Do not expect overnight demand, but expect steady growth if you work consistently and professionally.
About the numbers
Counts in this guide were read from the Websta catalogue when the text was written and are refreshed above from the live catalogue. Part of the catalogue was built from the public business register and is marked as such on each profile.