How to set up a Websta profile as a builder or renovator in Belgium

What to include on your profile page

Your Websta profile serves as your online presence in Belgium. It should show what you do, where you work, how to reach you and how people can engage with you. A complete profile makes it easier for customers to decide whether to contact you.

Start with a clear description of your trade. Say whether you handle structural work, interior finishing, kitchen and bathroom renovation, painting, tiling, carpentry, plumbing coordination, or other specialisms. Belgian customers often search for specific jobs - roof repairs, extension work, kitchen renovation - so mentioning the types of work you do helps them find you.

Add photos of your completed work. This is one of the most important elements. Show a mix of before-and-after shots, work in progress and finished results. Include photos of different project types if you do varied work. Customers in Belgium want to see the quality of your finish and the range of projects you have tackled.

• Trade description - list your specialisms clearly
• Service list - break down the specific jobs you offer
• Photos - at least five to ten images of completed work
• Contact details - phone number and email
• Service area - the towns, regions or postal codes where you work

Languages and reaching customers across Belgium

Belgium has three official languages: Dutch (spoken in Flanders), French (in Wallonia) and German (in a small eastern region). The marketplace on Websta covers the whole country. You should publish your profile in at least one language - the one you work in and where your customers are based. If you work across regional borders, consider publishing in both Dutch and French to reach more customers.

Most customers in Belgium search by location and service type. They may search for 'kitchen renovation Brussels', 'roof repair Antwerp' or 'bathroom tiles Liège'. Make sure your profile states clearly which towns and regions you serve. Websta's marketplace lets people search by service and place, so being specific about your service area matters.

• Publish in Dutch if you work in Flanders
• Publish in French if you work in Wallonia
• Add both languages if you work across regions
• State your service area by town or region on your profile

Booking and quote requests

Websta offers two ways for customers to reach you: direct booking and task posting. For renovation and building work, most customers will prefer to post a task and ask for quotes, because the scope of work varies so much. A kitchen renovation is not the same in every home, so customers want to describe their specific job and get a quote from you.

Set up your profile to accept quote requests. This lets customers describe their project and you can respond with an estimate and timeline. You can also set up a contact form where customers can ask questions before getting a quote. This approach suits building and renovation work better than fixed-price booking, because each job is different.

• Enable quote requests on your profile
• Set up a contact form for enquiries
• Be ready to respond to task posts from nearby customers
• Use the platform to discuss scope, timeline and price before committing

Getting payment and managing your independence

When a customer pays you through Websta, the money goes directly to your bank account via Stripe. You set your own prices and manage the payment yourself. There is no middleman taking a cut of the job value. You stay in control of your rates and your business.

As a self-employed builder or renovator in Belgium, you need to register with the Crossroads Bank for Enterprises (Kruispuntbank voor Ondernemingen, or KBO in Dutch; Banque-Carrefour des Entreprises, or BCE in French). This is compulsory. You also need to register for VAT and social security contributions with the appropriate body in your region. These requirements are the same whether you use Websta or any other channel to find work. Check with your local chamber of commerce or accountant for the specific forms and deadlines for your situation.

Keep records of all work and payments. This matters for your tax return and for VAT purposes. Websta can show a history of payments through the platform, but your own records are essential for your accounts and any audits.

• Register with the KBO or BCE - this is mandatory in Belgium
• Register for VAT and social security in your region
• Keep your own records of all jobs and payments
• Money from customers is paid to your bank account, not held by Websta

How customers search for builders and renovators in Belgium

On Websta, customers can search the marketplace by service type and location. They type in what they need - 'kitchen renovation', 'roof repair', 'bathroom tiles' - and where they are. The platform shows them providers in that area. Some customers will browse profiles. Others will post a task describing their project and invite providers to make offers.

This means your profile needs to be findable by the services you offer and the area you cover. A customer in Ghent looking for a painter will see profiles of painters in Ghent. A customer in Charleroi looking for someone to build an extension will see builders and renovators who work in that region. Being clear and specific about your services and locations helps these customers find you.

What to write in the first hour

You do not need a perfect profile to start. Get the basics down quickly, then improve it as you go.

Write a simple description of your work in two or three sentences. For example: 'Interior renovation, kitchens, bathrooms, painting and tiling. Fifteen years' experience. Working throughout Flanders.' This tells customers what you do and where.

List the main services you offer - renovations, extensions, kitchen and bathroom work, painting, or whatever applies to you. Be specific: 'kitchen renovation from design to completion' is clearer than 'kitchens'.

Add at least three photos of recent completed work. If you do not have many photos yet, take some on your next job. Customers want to see quality and finish.

Add your phone number and email. This is how customers will first contact you if they have questions.

State the towns or regions where you work. 'Brussels and surroundings', 'Antwerp province', or 'Walloon Brabant' are all clear enough to start with.

You can refine this over time - better photos, more detail about your approach, examples of different project types - but this basic information is enough to be found and contacted by customers.

Competing on quality and responsiveness

Many builders and renovators work in Belgium, and customers have choices. On Websta, you compete by being clear about what you do, showing good photos of your work, and responding quickly to enquiries. A customer who posts a task wants a reply within a day or two, not a week.

Your profile and your responsiveness are your tools. A clear, complete profile with good photos and a quick answer to an enquiry will win you more work than a sparse profile and slow replies. Keep your contact details current and answer messages promptly.