How to set up a hairdresser profile on Websta in Bulgaria

What to put on your Websta profile

Your profile page on Websta serves as your business card and booking tool combined. Start with a clear photo of yourself or your workspace - customers want to see who they are booking with. Add a short bio: your name, how long you have been working as a hairdresser, and any specialties you have. Keep it factual. You are not selling a dream; you are stating what you do.

List the services you offer. Common hairdresser services in Bulgaria include haircuts for men and women, styling, colour work, perms, treatments, and sometimes extensions or keratin treatments. Be specific about what you do and do not offer. If you work only with certain hair types or lengths, say so. This saves time for both you and the customer.

Add photos of your work - finished hairstyles, before-and-after shots, or your workspace. Customers browse by images. Use clear, well-lit photos that show the result. Three to five photos are enough to start.

Decide whether to accept online bookings or quote requests. Bookings work for services where the time and price are fixed. Quote requests are better if customers need to discuss their hair, budget, or specific needs first. You can use both.

Write a simple description of each service with an indication of what to expect - for example, how long it takes or what the service includes. Keep descriptions short and clear.

• Profile photo of yourself or your salon space
• Short bio with your experience and specialties
• List of services with brief descriptions
• Three to five photos of your work
• Contact details and location
• Choice of online booking or quote request, or both

Languages to use on your profile

Publish your profile in Bulgarian. This is where your local customers are. If you speak English well and want to attract expat customers or tourists, add an English version of your key information - services, location, and contact details. Do not use machine translation; keep it simple and accurate.

Websta lets you set up your profile in multiple languages. Start with Bulgarian, then add English if it makes sense for your market. A small salon in a town outside Sofia may not need English; a salon in central Sofia or a tourist area might benefit from it.

How customers find hairdressers on Websta in Bulgaria

Websta has a marketplace where people search for services by type and location. A customer in Bulgaria looking for a hairdresser types 'hairdresser' or 'haircut' and enters their town or neighbourhood. They see profiles of providers nearby, photos of work, and the option to book or ask for a quote.

Your location - which town or district you work in - matters. Websta shows customers providers in their area. If you work in Sofia, your profile appears in Sofia searches. If you work in Plovdiv, Burgas, Varna, or any other town, you show up there.

Customers also look at your photos and description. Clear photos and honest descriptions of what you offer help them decide. The easier it is to understand what you do and how to contact you, the more inquiries you get.

What to sort out as an independent hairdresser in Bulgaria

Bulgaria has regulations for independent service providers, but the exact requirements depend on how you work - as a registered sole trader, from a salon, from home, or as an employee. Before you set up your Websta profile, check a few things with the local tax office or chamber of commerce in your town.

If you work as a sole trader, you need to be registered with the tax authorities. If you work from a salon, the salon may handle this, but confirm. If you work from home, check local rules about running a business from a residential address - some towns allow it, others have restrictions. The local municipality office can tell you what applies in your area.

Payment handling matters. Websta uses Stripe for payments from customers to your bank account. This means you receive money directly and are responsible for declaring income and paying taxes. Make sure your bank account is in your name and that you have the right tax registration. Talk to an accountant if you are unsure.

Insurance is not legally required for all hairdressers in Bulgaria, but check if your salon or workspace requires it, or if you want it for your own protection.

• Check with your local tax office whether you need to register as a sole trader
• Confirm local rules about working from home or in a salon
• Ensure your bank account is set up and ready for payments from Websta
• Consider whether you need professional liability insurance

What to write in the first hour

You do not need everything perfect on day one. Start with the basics. Write your name, a one-sentence description of what you do - for example, 'Hairdresser with 5 years of experience, specializing in colour and styling' - and your location (town, and optionally the neighborhood or salon name).

List four to six services: haircut, colour, styling, treatment, or whatever you actually offer. Write one short line for each, like 'Women's haircut and styling' or 'Men's haircut and fade'. Be honest about what you do.

Add your contact information - phone number and email address so customers can reach you. This alone is enough to start. Customers will see you in search results and can get in touch.

Add one or two photos if you have them - a photo of yourself or your workspace is better than nothing. You can add more later.

Set up a quote request option so customers can describe what they want and you can reply with details or a time slot. This is faster to set up than managing a full booking calendar and gives you time to reply.

After the first week

Once your profile is live, add more photos of your work as you do haircuts. Good photos attract more inquiries. Update your services if you realize you left something out or if you change what you offer.

Reply quickly to customer inquiries. On Websta, speed matters. A customer who does not hear back in a few hours often books with someone else.

Check your Websta inbox regularly, especially if you set up quote requests. Answer questions about your services, availability, and how customers can pay.

Websta marketplace for hairdressers in Bulgaria

Websta is a marketplace where service providers in Bulgaria and beyond set up profiles. Hairdressers in Bulgaria can create a profile, and customers nearby search for them by service and location. Payments go through Stripe to your bank account. You set your own prices and terms.

The marketplace is not the only way to get customers, but it is one way. Many hairdressers use Websta alongside their own network, Instagram, or local reputation. A Websta profile gives you another channel and keeps your information in one place that customers can access anytime.