Updated October 21, 2026
What a Websta profile contains
A Websta profile page shows your business name, location, phone number and email. Clients can see your services, book a time slot or submit a quote request through a contact form. You can upload photos - usually of your treatment space, equipment or yourself working (always with client consent). The profile also appears in the Websta marketplace where people search for massage by service and location.
For a massage therapist, useful sections include: a list of the massage types or styles you offer (such as Swedish, deep tissue, sports massage, remedial massage); a brief description of each treatment; your availability for online booking or quote requests; photos of your space (if you work from a clinic or studio); and a way for clients to contact you by phone, email or through the booking system.
Which services to list
List the specific massage or bodywork treatments you actually provide. Clients in Australia often search for remedial massage, sports massage, relaxation massage, hot stone massage, or treatment for specific issues like back pain or muscle tension. If you work in a particular style or have additional qualifications (such as in myofascial release or trigger point therapy), include those.
Keep descriptions short and clear. Mention what the treatment does or who it suits, not marketing language. If you offer add-ons like heat therapy or aromatherapy, list those separately. If you work only with certain clients (for example, you do not treat pregnant people, or you specialise in athletes), say so upfront.
Photos to upload
Upload between three and six photos. Include a clear photo of yourself if you work as a sole trader - clients want to know who they are booking with. If you work in a clinic or studio, show the treatment room (tidy and lit well enough to see what the space is like). If you have any equipment you want clients to know about, photograph that too.
All photos should be your own or taken with permission. Do not use stock photos or images of other people's spaces. Clients in Australia expect to see the actual place or therapist they will meet.
Booking and quote requests
On Websta you can offer both online booking (if you have set availability) or quote requests (if your schedule is flexible or clients need to ask questions first). Many massage therapists in Australia use quote requests because appointment times vary by treatment type and client needs.
If you offer online booking, set your availability calendar and choose how far ahead clients can book. If you use quote requests instead, clients submit their details and preferred time, and you reply with availability. Some therapists use both - bookable slots for regular treatments and quote requests for new clients or longer sessions.
Language and location
Publish your profile in English. Most clients in Australia search in English, and your Websta profile will show your town and state (like Melbourne, Victoria or Perth, Western Australia), so local clients can find you.
Your profile automatically appears in the Websta marketplace for your location. People searching for massage in your town will see your name, services and a link to your profile page.
What to check about working independently in Australia
If you work as a sole trader (self-employed), you need an ABN (Australian Business Number) from the ATO. You must register for GST if your turnover is above the threshold - check the ATO website for the current amount. Keep records of income and expenses for tax purposes.
Massage is not a strictly regulated profession at national level, but some states have specific rules or codes of conduct. Check your state's health department or professional body (such as state massage therapy associations) for any requirements. Insurance is not legally required but is widely recommended - ask your professional body or insurer about public liability and professional indemnity cover.
If you work from home, check your rental agreement or mortgage conditions - some have clauses about running a business. If you rent commercial space, your lease will set out what you can do there. If you use a shared studio or clinic, the landlord may set rules about client numbers or hours.
- Get an ABN from the ATO
- Check GST registration threshold
- Check your state's requirements for massage therapists
- Consider professional indemnity and public liability insurance
- Check your living or work space agreement
What to write in the first hour
Start with the basics: your business name (or your own name if you are a sole trader), your location (town and state), phone number and email. Add a short description - one or two sentences about what you do and who you work with. Then list the three to five massage treatments or styles you offer most, with a one-line description of each.
Upload at least one clear photo of yourself or your treatment space. Set your availability window (how far ahead clients can book or when you usually reply to quote requests). Add your booking method - online booking, quote request, or both. That is enough to launch. You can add more photos, refine descriptions and adjust your services as you go.
How people search for massage in Australia
Clients in Australia use the Websta marketplace to search for massage therapists by service type and location. They may search for 'remedial massage near me', 'sports massage in Sydney' or 'massage therapist' plus their town name. On Websta, they can see profiles in their area and filter by service.
People also search on Google Maps, business directories and word of mouth. A Websta profile gives you a dedicated page (with your own URL) that shows up in local search results and gives clients a way to book or request a quote directly. It also puts you in the Websta marketplace so people looking for massage in your state can find you.
Frequently asked questions
- Do I need a qualification to work as a massage therapist in Australia?
- Massage is not nationally regulated, but most Australian massage therapists hold a qualification from a registered training organisation (RTO) or accredited course. Check your state's requirements - some states have voluntary registration schemes. Most professional indemnity insurance providers ask for proof of qualification, so getting one strengthens your credibility with clients and insurers.
- Can I work from home as a massage therapist in Australia?
- It depends on your rental agreement, mortgage, local council zoning rules and any body corporate rules (if you live in an apartment). Some landlords and councils restrict business use of residential property. Check your agreement and contact your local council or your mortgage lender to confirm you can legally work from home. If you can, keep clear boundaries - for example, use a separate room and set specific client hours.
- How do I handle payments from clients on a Websta profile?
- Websta uses Stripe to process card payments. When a client books and pays, the money is transferred to your own bank account. You set your own service prices in your profile. You are responsible for reporting this income to the ATO for tax purposes.
- What do I put in photos if I work from a small space or at home?
- Show the area where you actually treat clients - even if it is a corner of a room, it should be clean, tidy and well lit. A photo of you, a close-up of your hands or equipment, or a detail shot (like massage oil bottles or a folded towel) works well. Avoid empty or cluttered backgrounds. Clients want to know what to expect when they arrive.
- Should I list my qualifications and experience on my Websta profile?
- Yes. Add a short summary in your profile description - for example, 'Diploma in Remedial Massage, 5 years experience' or 'Accredited sports massage therapist'. This builds trust. You can also mention any specialisations (such as treatment for athletes, pregnancy massage or posture work) in your service descriptions.
About the numbers
Counts in this guide were read from the Websta catalogue when the text was written and are refreshed above from the live catalogue. Part of the catalogue was built from the public business register and is marked as such on each profile.
Related guides
- How to make money as a massage therapist in Australia now
- How to find and check a massage therapist in Australia
- Accountant profile on Websta: what to include in Australia
- How to set up your artist or designer profile in Australia
- How to set up a barber profile in Australia on Websta
- Beauty specialist profile and website in Australia