Updated October 21, 2026
What goes on your Websta profile as a plumber
Your profile page should include several sections so customers can understand what you do and contact you. Start with a short description of yourself and your experience - for example, how many years you have worked, whether you handle new builds or repairs, and what areas you serve. Then list your main services: this might include water supply repairs, drainage fixes, toilet repairs, pipe installation, leak detection, or maintenance work. Be specific about what you actually do rather than listing everything remotely connected to plumbing.
Add photos that show your work clearly. Include pictures of completed jobs, your tools, any vehicles you use, or your workspace if you have one. Photos help customers decide whether to contact you. You should also set up a contact form so customers can ask questions or request a quote. On Websta, you can also enable online booking if you prefer - this lets customers reserve a time slot directly from your profile without exchanging messages first.
- Short bio with your experience and the areas you serve
- List of services you offer (repair, installation, maintenance, etc.)
- Photos of your work
- Contact form for quote requests
- Online booking option if you want to offer it
Languages to use on your profile
Japanese should be your main language since most customers searching for a plumber near them will use Japanese. If you want to reach people who speak English - including some expats and international visitors - you can add key information like your service list in English as well. However, focus first on making your Japanese content clear and complete, since the vast majority of your potential customers will search and communicate in Japanese.
How customers in Japan search for plumbers
People in Japan who need a plumber typically start by searching online. On Websta, they use the marketplace to find providers by service type and location. They might search for terms related to their specific problem - like 'water leak repair', 'toilet repair', or 'pipe installation' - and then filter by their town or prefecture. When they find your profile, they can read your description, look at photos, and then either submit a quote request through the contact form or book a time slot if you offer online booking.
Because Japan has many small towns and rural areas, being visible in your local area is important. Your profile should clearly state which regions or prefectures you serve. Customers often look for someone close by to minimize travel time and costs.
Practical steps to set up as an independent plumber
Before you start accepting customers through Websta, confirm your business status with local authorities. In Japan, sole traders and small businesses have registration and tax requirements that vary by prefecture and municipality. Check with your local municipal office (ward office or town hall) about what registration or notification you need, and what business registration number you should have. You will also need to understand tax obligations for self-employed work.
You will need a way to receive payments from customers. Websta uses Stripe to handle card payments, which then go to your own bank account - you set the prices yourself. Make sure your bank account is set up and ready to receive transfers.
It is worth thinking about insurance. Liability insurance for plumbing work can protect you if something goes wrong during a job. Ask local plumbing associations or your municipal office what options exist in your area.
Keep records of your work, including photos, dates, and customer names. This helps you build a portfolio and serves as proof of your experience.
What to complete in your first hour
Start by writing a short description of yourself - no more than a few sentences about your experience, what type of plumbing work you focus on, and which areas you serve. This does not have to be perfect; you can edit it later.
Next, list five to ten services that you actually do. Be honest about what you offer. For example: 'Pipe repair and replacement', 'Leak detection', 'Toilet repair', 'Drain cleaning', 'New installations'. Do not list services you do not do.
Add at least three to five photos of your work if you have them. Even a few clear pictures of pipes, fixtures, or a completed job will help customers understand the quality of your work. If you do not have photos yet, take some this week and upload them later.
Set up your contact information so customers can reach you. Choose whether you want to use a contact form for quote requests, online booking, or both. Write down the areas and towns where you work so your profile is accurate about your service area.
About the Websta marketplace for plumbing in Japan
Websta has a marketplace section where people nearby search for plumbers by location and service type. When someone in your area looks for plumbing help, your profile can appear in their results if the services match. From there, they can reach out with a quote request or book you directly. You stay in control of your prices and which work you take on.
Frequently asked questions
- Do I need a business license to work as a plumber in Japan?
- Plumbing work in Japan may have licensing or registration requirements depending on the type of work and your prefecture. Check with your local municipal office to confirm what you need. Some work may require specific qualifications or certification.
- Can customers pay me directly or only through Websta?
- On Websta, card payments from customers go through Stripe to your own bank account. You set the prices yourself and receive the payment in your account. You can discuss other payment methods directly with customers if both agree, but Websta handles card payments this way.
- How do I write service descriptions that will help customers find me?
- Be specific about what you do. Instead of just 'plumbing', write 'Toilet repair and replacement', 'Water leak detection', or 'Drain cleaning'. Use words customers actually search for. Keep descriptions short and clear so people quickly understand if your service matches their need.
- What areas of Japan can I serve?
- You can serve any area you can realistically reach. Many plumbers cover their town or nearby towns. When you set up your profile, clearly state which prefectures or towns you work in so customers do not contact you for jobs too far away.
- Should I offer online booking or just quote requests?
- Online booking works well if your jobs are similar in length and you want to fill specific time slots. Quote requests work better if each job is different and you need to discuss details first. You can offer both and let customers choose how to contact you.
About the numbers
Counts in this guide were read from the Websta catalogue when the text was written and are refreshed above from the live catalogue. Part of the catalogue was built from the public business register and is marked as such on each profile.
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