Do I need a KvK registration to have a Websta profile as a builder in the Netherlands?

If you work as a sole trader, you must register with the Chamber of Commerce (KvK). This is a legal requirement in the Netherlands. Check kvk.nl for current rules and the registration process.

What language should my profile be in?

Dutch is essential since most customers in the Netherlands search in Dutch. You can add English if you work with international clients, but Dutch should be your main language.

Can I set fixed prices on my profile or should I ask for quotes?

That depends on your work. If you offer services with set scope - for example, a bathroom inspection visit - you can use online booking with a fixed rate. For renovation projects, quote requests usually work better because the scope, materials, and time vary. You can offer both.

How do I get paid by customers on Websta?

Websta uses Stripe to process payments. Money is transferred directly to your own bank account. You set the prices yourself.

What should I photograph to show my work?

Before-and-after shots of completed projects work well. Include clear, well-lit images of finished kitchens, bathrooms, or other work you do. Avoid blurry or very small photos. A profile photo of yourself or your team also helps customers trust you.

Builder and renovator profile on Websta in the Netherlands

Updated October 21, 2026

What to include in your profile

Your Websta profile acts as a professional card page for your business. Start with a clear description of what you do - whether you focus on kitchen renovations, bathroom work, general renovation, carpentry, painting, or other building trades. Many customers search by specific service, so being precise helps them find you.

Add a profile photo of yourself or your team. Next, list the services you offer as separate entries so they appear in search results when someone nearby looks for that exact work. For each service, you can add a short description and set whether customers can book a time slot with you, request a quote, or both.

Photos matter. Include clear images of completed work - before and after shots work well for renovations. Customers in the Netherlands often want to see the quality and style of your previous projects before they contact you.

Profile description and photo
List of services (kitchen work, bathroom renovation, general carpentry, painting, tiling, etc.)
Project photos and before-after images
Contact form for inquiries
Online booking or quote request option

Languages to use

Publish your profile in Dutch. This is the working language across the Netherlands and the language most local customers will search in. If you serve international clients or expat communities in certain areas, you may add English, but Dutch is essential.

How customers find builders in the Netherlands

On Websta, people in the Netherlands search for builders and renovators by service type and location. Someone might search for 'bathroom renovation Amsterdam' or 'carpenter Utrecht' to find providers near them. The marketplace lets them browse profiles and post a task - for example, 'I need my kitchen gutted and refitted' - and receive offers from providers they choose.

Customers also look at your profile directly if they find you through search or a link you share. They will check your services, photos, and customer contact options before deciding whether to reach out.

Registering as an independent provider

If you work as a sole trader (zelfstandige) in the Netherlands, you must be registered with the Chamber of Commerce (KvK). This is a legal requirement. You will receive a KvK number and are entered in the commercial register. Check the KvK website (kvk.nl) for current registration rules and costs.

You are responsible for your own tax returns, social insurance contributions, and business insurance. Dutch tax law requires you to keep records and file annual returns. Consult a tax advisor or your local tax office (Belastingdienst) if you are unsure about your obligations - rules can change and depend on your specific situation.

Payment handling on Websta uses Stripe, which transfers customer payments directly to your bank account. You set your own prices for each service.

What to write in your first hour

Start with the essentials. Write a clear headline for your profile - your name and main trade, such as 'Jan Jansen - Bathroom and kitchen renovation' or 'M. de Vries - General carpentry and repairs'. Then write two to three sentences about what you do, what type of projects you handle, and the areas you work in (for example, 'I carry out kitchen and bathroom renovations across the province of North Holland' or 'I do carpentry work, repairs, and small renovations in the Utrecht area').

List your main services - bathroom work, kitchen work, general renovation, painting, tiling, carpentry, plumbing support, or whatever you specialize in. Add a phone number or email if you prefer customers to call first rather than use the contact form.

Upload one or two photos if you have them ready - a profile photo and one clear image of your work. You can add more over time. Set whether you want to offer online booking, quote requests, or both. Then publish. You can refine the rest later.

Photos and descriptions that work

Good photos show finished work clearly. Natural light and a straight angle help. Before-and-after shots are popular because they show the transformation. A photo of you at work or with a team member builds trust. Avoid very small or blurry images.

Descriptions should be brief and specific. Instead of 'renovation work', write 'kitchen renovation including new cabinetry, counters, and plumbing'. Customers want to know exactly what you do.

Booking versus quote requests

Many renovation and building jobs are not the same length or complexity, so most builders in the Netherlands use quote requests rather than fixed time slots. A customer submits details about their project - size, what they want done, timeline - and you respond with an estimate. Some providers offer both: a quick booking for a site visit or consultation, and a quote request for the actual work. Choose what suits your workflow.

After your profile is live

Respond to customer inquiries and quotes promptly - this matters for your reputation. Keep your service list and photos up to date. If you take on a large project that will take you offline, let customers know. Monitor your Websta messages and email so you do not miss leads. Over time, add photos of new work to show your current activity and range.

Frequently asked questions

Do I need a KvK registration to have a Websta profile as a builder in the Netherlands?: If you work as a sole trader, you must register with the Chamber of Commerce (KvK). This is a legal requirement in the Netherlands. Check kvk.nl for current rules and the registration process.
What language should my profile be in?: Dutch is essential since most customers in the Netherlands search in Dutch. You can add English if you work with international clients, but Dutch should be your main language.
Can I set fixed prices on my profile or should I ask for quotes?: That depends on your work. If you offer services with set scope - for example, a bathroom inspection visit - you can use online booking with a fixed rate. For renovation projects, quote requests usually work better because the scope, materials, and time vary. You can offer both.
How do I get paid by customers on Websta?: Websta uses Stripe to process payments. Money is transferred directly to your own bank account. You set the prices yourself.
What should I photograph to show my work?: Before-and-after shots of completed projects work well. Include clear, well-lit images of finished kitchens, bathrooms, or other work you do. Avoid blurry or very small photos. A profile photo of yourself or your team also helps customers trust you.

About the numbers

Counts in this guide were read from the Websta catalogue when the text was written and are refreshed above from the live catalogue. Part of the catalogue was built from the public business register and is marked as such on each profile.

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