How to build a gardener profile on Websta in the Netherlands

If you work as a gardener in the Netherlands and want people nearby to find you online, a Websta profile gives you a page that works like a website, with photos, services, contact options and booking or quote requests. This guide walks through what to include on your profile, how people search for gardeners here, what legal ground you need, and what to write down in your first hour.

Updated October 21, 2026

What goes on your Websta gardener profile

Your profile page is where customers see who you are and what you offer. Start with a clear description of the gardening work you do - whether that is lawn maintenance, hedge trimming, planting, soil work, seasonal cleanup or other tasks. The more specific you are about what you actually do, the easier it is for people to decide if they need your help.

Add photos of your work. These should show finished gardens or garden areas, not just tools or your van. Customers want to see what the result looks like. Include at least a few pictures - a small number of strong images works better than many blurry ones.

List the services you offer with a short description for each. On Websta, you set the prices yourself. You can add services like spring cleanup, lawn care, hedge cutting, garden design consultation, or whatever matches what you do. Keep the service names clear so people understand what they are paying for.

Add your location. Websta shows your town or area so customers nearby can find you. Decide which towns or regions you work in - some gardeners cover one town, others cover a wider area.

  • A professional photo or two of yourself (optional but helpful)
  • Photos of finished work in gardens
  • A list of the specific services you offer
  • A description of your experience or approach
  • Your service area (town or region)

How customers find gardeners on Websta in the Netherlands

On Websta, people in the Netherlands can search for gardeners by service type and location. They browse profiles in the gardening category and filter by their town or nearby area. Some customers fill in a task description and ask for quotes from multiple providers. Others look at profile pages directly and contact the provider they choose.

The marketplace shows which gardeners work in each area. If you set your location as Amsterdam, Utrecht, Rotterdam or any other town, people in that town will see your profile when they search. You can work in multiple towns - just make this clear on your profile.

What you need to sort out before you start

To work as a self-employed gardener in the Netherlands, you need to be registered with the Dutch Chamber of Commerce (KvK). This is a legal requirement. You can register as a sole trader (eenmanszaak). You can check the requirements and register at kvk.nl - the process is straightforward and online.

You will need a Dutch bank account so that customer payments can be transferred to you. Websta uses Stripe to handle card payments, and the money goes directly to your own bank account. You set the prices for your services.

If you hire other people to help you, additional rules apply - check with the KvK or a local business advisor about what you need to do. Insurance for your work is also worth checking into with a local business insurance provider.

Make sure you understand any local rules about waste disposal, if you remove garden waste, or about working hours in residential areas. Your municipality (gemeente) can answer questions about regulations specific to your town.

Choosing languages for your profile

Write your profile in Dutch. Most people who search for a gardener in the Netherlands will do so in Dutch. If you speak English or German well and work in a town where many expats live, you can add an English version of your profile as well. Keep it simple - most gardeners work in Dutch, so that is the language that matters most.

Booking and quote requests on your profile

Your Websta profile includes a contact form. Customers can send you a message with details about what they need. You can choose whether to offer online booking for fixed services (like a lawn mowing appointment) or to ask for quote requests where customers describe the work and you reply with a price. Many gardeners use both - some services can be booked directly, while bigger jobs go through a quote process.

The system is flexible. You decide how you want to work with customers - a quick contact form exchange, a booking system for regular maintenance, or both.

What to write in your first hour

Start by writing a short, clear description of what you do. One or two sentences are enough. For example: 'I offer lawn maintenance, hedge trimming and seasonal garden cleanup for homes in Utrecht and nearby.' This tells people what you do and where.

List three to five services you offer most often. For each one, write a one-sentence explanation. Example: 'Spring cleanup - removing dead growth and preparing beds for the season.' Do not worry about making it perfect. Clarity matters more than style.

Write down which towns or areas you serve. If you only work in one town, say so. If you cover a region, list the main towns. This helps customers know if you can reach them.

Gather at least two or three photos of your work if you have them. They do not have to be professional photos - a clear picture of a finished garden taken on your phone works fine. If you do not have photos yet, you can add them later.

Write down your prices for each service. Since you set the prices yourself, think about what you charge and enter it in the system. You can always change it later.

Finding your customers on Websta

Once your profile is live, customers in the Netherlands can find you when they search the gardening category by location. The more detail you put into your profile - what you do, where you work, good photos of your results - the easier it is for the right customers to choose you. Keep your profile updated if your service area or offerings change.

Frequently asked questions

Do I need to be registered with the KvK to have a Websta profile as a gardener in the Netherlands?
Yes. Working as a self-employed gardener in the Netherlands is only legal if you are registered with the Dutch Chamber of Commerce (KvK). You can register as a sole trader online at kvk.nl. This is a requirement before you start accepting customers.
Can I set my own prices on Websta?
Yes. You set the prices for each service you offer. Customers pay by card and the money is transferred to your own bank account through Stripe. You can change your prices at any time in your profile.
What language should I write my profile in if I work in the Netherlands?
Write your profile in Dutch. This is where most of your customers will search. If you speak other languages fluently and work in a town with many expats, you can add another language as well, but Dutch is the main one.
Can I offer both online booking and quote requests on my profile?
Yes. You can set up your profile so that customers can book certain services directly (like regular lawn maintenance) or request a quote for bigger jobs. You decide which approach works best for each service you offer.
Where do I find customers on Websta?
Customers in the Netherlands search for gardeners by service type and location. When you set your town or service area on your profile, people in that area will see you when they search the gardening category. They can also browse profiles directly or post a task and ask for quotes.

About the numbers

Counts in this guide were read from the Websta catalogue when the text was written and are refreshed above from the live catalogue. Part of the catalogue was built from the public business register and is marked as such on each profile.

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