Build a Websta profile page as a gardener in the United States

What sections your profile should contain

A Websta profile for a gardener typically includes a description of what you do, a list of services you offer, photos of your work, your location or service area, contact details, and a way for customers to request quotes or book appointments. The profile acts like a website that customers can find when they search for gardeners nearby.

Start with a clear description of your gardening services. Say what you specialize in - whether that is lawn maintenance, garden design, planting, pruning, landscaping, or seasonal cleanup. Be specific about the types of properties you work on, such as residential gardens, commercial spaces, or both.

Add a services section that lists what you offer. Each service can include a brief description so customers understand exactly what is included. For example, 'lawn mowing and edging' is clearer than just 'lawn care'.

Photos are essential. Include images of completed garden projects, before-and-after shots, and photos that show the range of work you do. Customers rely on photos to judge the quality of your work.

• Location and service area - specify the towns or regions where you work
• Contact form - allows customers to send you messages directly
• Quote request or booking feature - customers can request a quote or schedule a consultation
• Your phone number and email address
• Hours of operation if applicable

How customers search for gardeners on Websta

On Websta, people find gardeners by searching for the service and their location. The marketplace at /marketplace/garden lists gardeners by area. Customers can browse profiles, look at photos and descriptions, and then contact providers directly through the platform.

Customers typically search by what they need - 'lawn mowing near me', 'garden design', 'tree trimming' - and their location. Having clear service names and a specific location on your profile helps you appear in these searches. If you serve multiple towns, list them on your profile.

Some customers post tasks on the marketplace and ask providers to make offers. This gives you the chance to bid on work in your area.

What to sort out as an independent gardener

Before you launch your profile, check what you need to do legally and administratively in your state and local area. Requirements vary significantly across the United States.

Check with your state and local government about licensing. Some states require gardeners or landscapers to be licensed; others do not. Contact your state's department of agriculture or your local city or county business office to find out what applies to you.

Look into business registration. Most states require sole traders or self-employed people to register their business name or operate under their own name. Check with your secretary of state's office or local business licensing department.

Get clarity on insurance. While not always legally required, liability insurance and workers' compensation insurance (if you hire help) are standard in the gardening industry. Contact a local business insurance provider about what coverage makes sense for your work.

If you will accept card payments through Websta, you will need a bank account in your name. Payments are handled through Stripe and deposited into your own bank account - you control the flow of money.

Check local zoning rules if you plan to operate a gardening business from home, such as storing equipment or keeping a van there.

What to write in your first hour

You do not need everything perfect before you go live. Start by writing a short description of who you are and what you do. Two or three sentences that explain your main services and the area you cover is enough to begin.

List three to five core services. Keep it simple: 'lawn mowing', 'garden design', 'hedge trimming', 'flower bed maintenance', or whatever you actually do. You can expand this later.

Add at least one photo if you have one available - a finished garden, a lawn you have maintained, or a project you are proud of. This is more effective than no photo.

Fill in your location and the areas you serve. Be specific about towns or regions rather than vague.

Set up your contact details so customers can reach you. At minimum, provide a phone number or email, or use the contact form feature.

Once these basics are in place, your profile can go live. You can refine your description, add more photos, and expand your services list as you have time.

Languages for your profile

Publish your profile in English unless you offer services in another language and your local area has a significant population that speaks that language. Check what languages are spoken in the neighborhoods where you work and consider whether you want to reach customers who prefer another language.

Setting your own prices

You set all the prices for your services. Websta does not impose prices on you. Consider local rates for similar services in the areas where you work, the time and resources each job takes, and your experience. You can adjust prices over time as you build your business.