Personal trainer profile on Websta in the Netherlands

What belongs on your Websta profile

Your profile is a working page, not a marketing brochure. Start with the essentials: your name, location (town or area where you work), contact details, and a brief description of what you do. People in the Netherlands searching for personal trainers on Websta look by service and place, so listing your specialisms clearly matters more than lengthy text.

Add a photo of yourself. This is the one visual most people will see first. A clear headshot or a photo showing you in a professional context works better than generic fitness images.

List the specific services you offer. Examples might be: one-on-one personal training sessions (in-person or online), small group training, nutrition guidance, or fitness assessments. Set these out as separate line items so customers understand what they can book or request a quote for.

Include your location or service area. If you travel to clients' homes or gyms across multiple towns, say so. If you work from a fixed studio or gym, name the town. People search by place, so being clear about where you work is crucial.

A contact form and booking or quote-request function let customers reach you directly. You decide whether to offer instant online booking for sessions or to receive quote requests that you can accept or counter-offer. Card payments go through Websta to your own bank account via Stripe, so you need a Stripe account set up.

Add a couple of photos of your work space or yourself training clients, if you have them. These are optional but help customers picture what to expect. Avoid stock photos.

How people in the Netherlands find personal trainers on Websta

Websta has a marketplace where people search by service type and location. The personal training category sits under fitness. Someone in Amsterdam looking for a personal trainer will search by their town or neighbourhood and see profiles of trainers who work in that area.

People also post tasks in the marketplace - for example, 'I need a personal trainer for online fitness coaching' - and providers in their area can make offers. This is how some customers find trainers they wouldn't have searched for directly.

Your profile should work for both approaches: make it easy to find if someone is browsing trainers in your town, and make it easy to understand what you do if someone has posted a task and you want to make an offer.

Language for your profile

Publish in Dutch. Most customers in the Netherlands will search in Dutch and expect to communicate in Dutch. If you are bilingual or work with international clients, you can add an English version of your key sections, but Dutch should be your main language.

What to sort out as an independent provider

Before you launch your profile, check a few things with the relevant Dutch authorities or a tax advisor, as the rules depend on your status. If you are a sole trader, you need a business registration (Inschrijving in het Handelsregister) with the Chamber of Commerce (KvK). If you work as a freelancer or have employees, the rules differ.

VAT registration is required if your turnover exceeds a certain threshold; check the current rules with the Dutch tax authority (Belastingdienst).

Keep records of payments received through Websta. Stripe will issue you statements, which you need for tax and accounting purposes.

Public liability insurance is standard for personal trainers in the Netherlands. Check what your insurer needs to know about online booking or remote sessions if you offer them.

If you work from a gym or studio, check that the owner allows you to accept independent bookings through Websta, and what their terms are.

For online coaching, make sure your home setup (if that is where you train clients) meets any relevant data protection and privacy rules, especially if you are recording sessions.

What to write and set up in your first hour

Start with your profile description. Write two or three sentences about what you do: your specialisms, who you work with (beginners, athletes, a specific age group), and your main service. Keep it plain and factual. Example: 'Personal training for fitness beginners and weight loss. I work with clients in Amsterdam and online. Sessions are tailored to your goals and fitness level.'

Take or upload a clear photo of yourself.

Add your services as separate items. At minimum: one-on-one in-person training and one-on-one online training if you offer both. You can add more later.

Fill in your location and service area.

Set up your Stripe account so payments can flow through. Websta will guide you through this.

Add your contact details and set your preferred way to receive bookings or quote requests.

Write a short bio if the profile has a dedicated section for it. Keep it to 100 words or fewer. Mention your experience, qualifications, or approach, but stay focused on what matters to customers looking for a session, not your fitness journey.

Next steps after launch

Once your profile is live, ask satisfied clients to get in touch through the platform or leave feedback. Word of mouth and repeat customers matter most for trainers.

Monitor your messages and booking requests daily. People expect a prompt reply.

Take photos of yourself working with clients (with their permission) and add them to your profile over time. Real photos of your work build trust more than a polished biography.

Update your services and availability as your schedule changes. If you stop offering a service, remove or mark it as unavailable.