Updated October 21, 2026
What sections to include on your profile page
Your Websta profile page works like a simple website. The core sections should include a brief introduction to yourself and your practice, your portfolio of tattoo work, a list of services you offer, and how people can contact you or book time with you. The profile shows your town or city, so people nearby know where to find you.
For a tattoo artist, the portfolio is your strongest selling point. Include high-quality photos of your finished work on clients' skin, not just designs on paper. Show a range of styles if you work across different genres - black and grey, colour, realism, geometric, lettering, or traditional. If you have a specific style or specialism, that should be clear from the first few images.
List the services you offer as separate items so people can understand what you do. This might include custom design tattoos, cover-up work, touch-ups, consultations, or related services. For each service, you set your own price or offer an estimate price to give people a starting point.
Include a contact form or booking system so people can get in touch. You can offer online booking for appointments, or ask people to submit a quote request if the price depends on design complexity or size. Card payments from customers go directly to your bank account through Stripe.
Photos and portfolio guidance
Tattoo artists in the United Kingdom should upload photos that show the quality and style of your work clearly. High-resolution images of healed tattoos on skin are more persuasive than design mockups. If you photograph your clients' tattoos, make sure you have permission to use the images on your profile.
Add photos of your studio space if it is clean, professional, and shows you care about hygiene and comfort. You can also include a photo of yourself if you want people to see who they are booking with.
Services and pricing structure
Set out the types of work you do and what each one involves. Some tattoo artists charge by the hour, others by design complexity and size, and some use deposit systems for bookings. You decide your own pricing, and you can adjust it over time based on demand and your experience.
For custom work, you might offer a consultation service at a fixed price or free, then a separate charge for the final tattoo. For standard designs or touch-ups, you can set fixed prices. Websta lets you list each service separately with its own price or price range.
Language and audience
Publish your profile in English, as this is the primary language for service listings in the United Kingdom. Websta shows your profile to people searching nearby, so you reach customers in your area without needing to translate or manage multiple language versions.
How people search for tattoo artists in the UK
Websta has a marketplace where people nearby can search for tattoo artists by service and location. They search the category for tattoo artists and filter by town or city. When someone searches, they see profiles like yours, read descriptions and reviews, look at photos, and check availability or contact you for a quote.
People also post tasks on Websta asking for offers from multiple tattoo artists. You can bid on these tasks if they match your style and availability. This is useful if you want to reach people who are still deciding who to book with.
What to check about working as an independent provider in the UK
As a tattoo artist working independently in the United Kingdom, check the following with your local authority or a business adviser to make sure you are set up correctly. These are facts to verify, not legal advice.
Tattoo artists must be registered with their local council environmental health department. You need premises that meet hygiene and safety standards, including proper sterilisation equipment and suitable facilities. Your local authority can tell you what the specific requirements are for your area.
You may need to register as self-employed with HM Revenue and Customs (HMRC) if you are not already. You will also need a business bank account to receive payments from Websta through Stripe.
Check whether you need public liability insurance, and whether the premises you use have the right permissions for tattooing. Some landlords or shared spaces have restrictions on what trades can operate from their property.
What to write in your first hour on Websta
Start by filling in your basic profile information: your name, the town or city where you work, and a short description of who you are and what you specialise in. This should be clear and factual - for example, 'I do black and grey realism and custom designs' or 'Specialising in geometric and cover-up work'.
Upload your best 5-10 portfolio photos. Choose images that show your strongest work and range of styles. Make sure they are well-lit and in focus.
Add your main services - custom tattoos, cover-ups, touch-ups, consultations - with prices or price ranges. You can add more services or adjust them later.
Set up your contact form or booking system so people can reach you. Even if you do not offer full online booking, a quote request form lets potential clients describe what they want and you can reply with a price.
Write one or two sentences about your approach to tattooing - for example, how you work with clients on design, how long you have been tattooing, or what you value about the process. Keep it genuine and specific to you.
Frequently asked questions
- Can I book a tattoo appointment online through Websta?
- Websta profiles have online booking or quote request forms. Some tattoo artists set up direct booking for consultations or standard services, while others ask clients to submit a quote request first so they can discuss the design and price. You decide how your booking works when you set up your profile.
- How do I get paid when someone books through my Websta profile?
- Card payments from customers go directly to your bank account through Stripe. You set your own prices, and Websta handles the payment processing. You will need to have a business bank account set up before you can receive payments.
- Do I have to use Websta to manage all my bookings?
- No. Your Websta profile is one way for people to find and contact you, but you can manage your bookings however suits you best. Some tattoo artists use Websta alongside their own diary or booking system.
- What if I work in multiple towns in the UK?
- Your Websta profile is linked to one location. If you work across multiple towns, you can list the main place where you work most often, or the address of your studio. People searching nearby will find you based on that location.
- Can I change my prices or services after I set up my profile?
- Yes. You can update your services and prices at any time on your Websta profile. This makes it easy to adjust what you offer as your work evolves or demand changes.
About the numbers
Counts in this guide were read from the Websta catalogue when the text was written and are refreshed above from the live catalogue. Part of the catalogue was built from the public business register and is marked as such on each profile.
Related guides
- How to make money as a tattoo artist in the United Kingdom
- How to Find and Choose a Tattoo Artist in the United Kingdom
- How to set up a Websta profile as an accountant in the UK
- Artist and Designer Profile on Websta in the United Kingdom
- How to set up a barber profile in the United Kingdom
- Beauty specialist profile on Websta: what to include